Ad-Blanketed Learning Content

p125

Ad-Blanketed Learning Content

Coggno Inc. | Oct, 10 2008

Ad-Blanketed Learning Content

We’ve seen school buses festooned with colorful advertising. But what about inside the buses, and in actual schools?

There is a host of ways in which children’s school environments and learning content are being commercialized. Many buses play BusRadio, which boasts of taking “targeted student marketing to the next level” and providing companies with a “captive audience.” Marketer-sponsored school activities range from literacy programs and anti-drug campaigns, to communication skills training. In these students are rewarded with product coupons for their performance and engagement with learning content.

Companies like Cover Concepts–whose executives also created BusRadio–provide schools with free book covers that advertise Kellogg’s, Calvin Klein, Nike, McDonald’s and other major marketers. Even students’ learning content material is blanketed with advertising.

———–

newbeta.coggno.com provides high-quality LMS.

Free LMS 101: Concepts, Trends, Applications

Learn how to treat your employees well, provide them with opportunities to advance themselves, encourage social behaviors, and empower and support your managers all with learning management systems. BP_Guide-1-1

In this Ebook, we cover:

  1. Keeping Teams Engaged and Happy

  2. The Latest Subjects, Added Quickly

  3. Upskilling and Reskilling Makes Employees Stick Around

  4. Make Learning a Game Whenever Possible

  5. Community Learning Increases Learning Time 30X

  6. Making Online Learning More Interesting & Personal

  7. Managers As the Keys - Using LMS to Help the Whole Team Succeed

  8. Trends and Application in LMS Differ By Age

  9. LMS Training Making Business More Resilient

Get the eBook here

online training courses Blog
Employee training

Boost Your Workforce's Skill

Fresh and relevant courses to elevate your team’s skills and competencies

Schedule Demo